

I'll take the content that's already working for your business and make sure it keeps reaching people, instead of disappearing after a day or two.


Showing up on Instagram matters, it's how steady enquiries happen, but the content cycle itself is exhausting. Great posts spike for a day or two and then disappear and no amount of posting more seems to fix that. So rather than asking you to create anything new, the Calm Visibility Setup takes the posts you've already made, the ones already doing the work, and keeps them working long after you've hit publish.
Julia Sabiniarz, Brand and Graphic Designer
Step 1: Audit and selection. We review your bio, pins, highlights and analytics, then shortlist posts already attracting your ideal clients.
Step 2: Build. I set up 3 test ads using your existing posts (not separate ad creative), with full tracking and audiences built around the people you actually want to reach.
Step 3: Optimise. Once ads are live, I monitor, reallocate budget to whichever posts are performing best, and flag any profile or message gaps that might be blocking enquiries from converting. Month 2 and ongoing option: low-cost retargeting, so new followers, engagers, and profile visitors keep seeing you, not just whoever happens to scroll past today.
More relevant followers, higher profile visits from people who are actually a good fit, and steadier enquiries because your best content keeps circulating to the right people.
Established creative service providers and personal brands (plus coaches and consultants) with a clear offer and content you're proud of, who want sustainable discovery, not just a quick win.
Hi, I'm Nadine. Before ads, I spent years in the corporate world as a PA, keeping other people's businesses running smoothly behind the scenes.
In the online space I'm not very tah-dah - being the quiet support in the background is genuinely where I feel most comfortable. I retrained in Meta ads because I wanted to bring that same energy to helping my clients get seen, without the constant pressure of posting just to keep things moving in their business.
I keep you visible to new people consistently, while making sure your current followers don't forget you either, so you can focus on your clients, not on chasing the next trend

£450 for your first 30 days. If you want to keep the momentum going, £297/month ongoing. Ad spend starts at £5/day for month one, with optional retargeting at £2/day from month two.
Want this working for you in your business?
Either book a call or send me a DM on Instagram and we can talk about next steps.
No. That covers strategy, audience research, tracking, and building your 3 test ads, plus 30 days of optimisation. Ad spend runs separately at around £5/day to start, and I adjust that once we've got real data to work from.
Learning typically stabilises within 72 hours. I aim for early signals in week one of the ads going live, and clearer trends by the end of week two. I adjust throughout, this is never set-and-forget.
No. I work with posts you've already published and already trust, nothing new to create.
If your bio, pins, or next step are confusing, I'll flag it and give you simple fixes before we scale the budget.
You can stop, or continue monthly at £297. If you continue, I maintain and expand on what's working, and add low-cost retargeting so warm audiences keep seeing you.
Not quite. The Calm Visibility Setup is a focused 30-day build using 3 of your existing posts, it's designed to be a low-risk way to test what's working before scaling anything further. If you're looking for broader, ongoing ads management across your funnel, send me a message and we can chat about what that could look like for you.
Yes. After the first 30 days it's month to month, no lock-in contract, so you can stop whenever it's not the right fit anymore. I just ask for 2 weeks' notice so I can wind things down properly.
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